Add Yahoo as a preferred source to see more of our stories on Google. Changes to the Starbucks Rewards program aren’t small. They’re getting a major overhaul, starting with how rewards are structured.

As a point of reference, an average Starbucks drink clocks in at a controversial $9, a price point the company’s “out of ...

Starbucks is offering its rewards members a special perk for a limited time. The coffee giant is offering its Starbucks Rewards members the opportunity to customize their iced beverages with free cold ...

Starbucks is ready to shake up its rewards program next month by adding a new way to get extra stars. But the benefit won’t necessarily apply to every customer who walks through the door. The coffee ...

Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it's a local car wash that gives you a free wash after your fifth visit, or a ...

In 2023, Starbucks made sweeping changes to how its loyalty program calculated how customers could earn stars. Customers trade their stars in for free beverages, food items, and even merch. According ...

Starbucks is going back to basics with its summer menu. Now, rewards members can enjoy a fan-favorite item early.

Starbucks’ new rewards system kicked in on Tuesday, March 10, modifying the way its app users earn freebies. The biggest change is the launch of a three-tiered points system, meaning that customers ...

Starbucks has recently seen a spike in demand after facing weak sales for several financial quarters last year amid changing consumer attitudes toward fast food. To capitalize on the recent surge in ...