Approach testing with the view to discovering what works best for your own database of customers and prospects by considering the following: Time and day: Two key things you should test right away are ...

Email deliverability measures inbox placement, not just server acceptance, the global average sits at 83–85%, meaning roughly one in six emails never reaches the primary inbox. SPF, DKIM, and DMARC ...

Learn how to use an AI agent to sort emails, automate your inbox, and save time with simple tools and step-by-step instructions.

As the CEO of a B2B email marketing company, I often hear from customers about their top challenges. A big one? Creating emails that really engage and drive results. Getting the content, length and ...